Facebook Introduces Auto Playing Video Adverts

18 Dec

Originally posted on Red Website Design Blog:

Facebook has announced they will begin testing auto-playing News Feed video ads for a limited number of accounts starting this week.

Facebook has been refining their video experience since September, making it a lot more Instagram-like in the way videos begin playing as you scroll past them without having to click or tap the play button.

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2 Facebook Updates You Might Not Like

16 Dec

Originally posted on Red Website Design Blog:

Ready or not, here they come! Facebook has once again made tweaks to their News Feed algorithm which will probably annoy you… a lot.

One of the changes seems pretty harmless but raises post structure questions while the other is sure to make community managers everywhere annoyed. Before we dive into these changes, it is important to realize that these things are good in the long run as it helps Facebook understand what people really want out of the platform.

I would imagine that they have the foresight to monitor reactions and sentiment about applied changes. We have to hope so at least. I can’t sleep at night thinking that Darth Zuckerberg is out to get us. Anyway, here are the two Facebook News Feed algorithm changes you need to know about.

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4 Easy Ways to Get More Email Subscribers for Your Blog

6 Dec

Originally posted on Red Website Design Blog:

If B2B companies could only do one marketing activity, it should be blogging. Of course, no company is limited to just one marketing tactic, but blogging should be the marketing hub from which all other activities emanate.

One of the biggest benefits of blogging is the impact it has on your website’s search engine results. Here’s why: each and every post you write gets published as its own, individual, indexed page on your website. If you think of indexable pages as lottery tickets for getting found online, then each page is a new opportunity to win more chances of the right people finding your site.

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6 Superb Tips to Help You Get Started on Google Plus

5 Dec

Originally posted on Red Website Design Blog:

Do you want to improve your Google+ for business expertise?  Are you looking for new ways to engage your Google Plus social media users and grow your brand’s presence on the social network?

We’re going to share six tips to get you started.

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5 Awesome Web Design Tips to Increase Conversions

19 Nov

Originally posted on Red Website Design Blog:

People trust what they see far more than what they hear.

The human brain processes visuals 50 times faster than text. It’s much easier to persuade someone into action through visual stimulus than by merely talking to them or providing a text document. The same goes for your ecommerce site.

At Searchlove yesterday, Conversion XL’s public face and conversion optimisation expert Peep Laja delivered his ideas on what your site should be doing to attract consumers, drawing from the latest research on neuro web design.

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Ephemerality Aside, Snapchat Sends Its First Permanent Message

18 Nov

Originally posted on TechCrunch:

Editor’s Note: Semil Shah works on product for Swell, is a TechCrunch columnist, and an investor. He writes at Haywire, and you can follow him on Twitter at @semil.

In many parts of Silicon Valley and the consumer technology world, the zeitgeist surrounding Snapchat is undeniably the talk of the town. In a way, it has been for most of 2013. I wrote a post on Snapchat’s rise in February 2013 and it generated an intense level of feedback. A seemingly small, unassuming outfit which builds a social, mobile application from the shores of Venice Beach, the company has grown into one of the world’s most dominant photo-sharing services, has reportedly turned down billions in acquisition offers from some of the world’s most powerful technology companies, and in a complex yet simple manner, continues to extend its brand as the hyper-growth symbol for the anti-web…

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8 Reasons Why Facebook Is Better Than Twitter

18 Nov

Originally posted on Red Website Design Blog:

Twitter‘s much-anticipated public offering is the most buzzed-about tech IPO since Facebook‘s last May. But Twitter has not reached Facebook’s level of influence just yet.

In 2013 so far, Facebook’s revenue tops $5.3 billion. Twitter, in turn, generated $422 million. When it comes to active monthly users, Facebook’s base of almost 1.2 billion trounces Twitter’s 232 million.

Statista‘s infographic, below, compares Facebook and Twitter in eight different measures.

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